Remember the beautiful cards and “year in review” form letters you received from friends and family last holiday season? …Neither do we.
In December 2015, LS2group was on the eve of celebrating its first decade in business and we wanted to send out our annual holiday correspondence in a memorable way to creatively showcase our wide array of client services.
Enter, The Grinch. The 2015 holiday video was an opportunity for LS2group to find a unique and compelling way to share with our clients, potential clients, stakeholders, friends, and family the broad range of services we are able to provide for our clients, including crisis communications, marketing, public relations, government affairs, public affairs, branding, and other communications efforts.
We developed a video and social media campaign based on the classic Dr. Seuss storyline. Our Grinch needed LS2group to help him repair his negative public image and reputation. With the help of a professional actor and make up artists, our marketing team scripted, story-boarded, narrated, and directed a holiday greeting that was both memorable and representative of the quality of work at LS2group.