Each year, The World Pork Expo (WPX) garners attendance of over 20,000 – including domestic pork producers, ag professionals, and international delegations.
As the largest industry event of its kind, exposure at WPX is crucial to up-and-coming companies – like Harrisvaccines, a swine vaccine producer. Enter: LS2group. The LS2group team put Harrisvaccines on the map at WPX 2015 with a custom sponsor package that included a 360-foot (you heard right) banner at the event entrance, powerful branding on the show floor, a hospitality tent serving up delicious pork products, social media amplification, and a custom UVideo showcasing Harrisvaccines’ revolutionary technology.
Who could resist all that? After a more-than-successful showing at WPX 2015, Harrisvaccines gained 100 Facebook likes and a 40% increase in reach on Facebook in June, as well as hundreds visitors to its “Savin’ Bacon” hospitality tent.